STB launches F1 website

• F1 website developed by Convertium
• Promotes excitement of the event
• Includes tourism information

Singapore - The Singapore Tourism Board has launched its Singapore Formula 1 GP Season 2009 website, created by Convertium.

The objective of the visitsingapore.com/sgpseason/ website is to promote the total race experience for spectators and encourage them to explore Singapore's key tourism areas.  

It has been designed by Singapore-based interactive agency Convertium and targets race fans, corporate guests, overseas visitors and local residents. Convertium conceptualised the website to bring across the excitement and festive feel of the Singapore GP season through the use of various racing elements.

The site provides information on parties, cuisine, fashion and shopping deals that will complement the race action happening on the Marian Bay race circuit. Other tourist information such as accommodation, attractions, tour packages, promotions, shopping, dining and lifestyle options for the 10 days surrounding the race is available, while online updates are also offered to users.

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