Dell hires XPR

DELL SINGAPORE    PUBLIC RELATIONS   XPR

• Dell appoints XPR
• Responsible for all media-related activities
• Official statement soon
  

Singapore - Dell has appointed technology public relations outfit XPR as its PR agency of record in Singapore.

Both Dell and XPR confirmed the news but refused to give further details, saying an official announcement is due soon.

XPR, which launched in August last year, works with clients such as MessageLabs, LG Electronics, Logitech, Aruba and Yahoo Connected Life. The agency also has announced strategic partnerships across the region including India-based Mutual PR and Japan's Powered Communications.

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