The art and science of connecting with consumers
Marketing-interactive.com

Latest Magazine Dot Archive dot Marketing Events dot Events Calendar dot Senior Appointments dot Tip off


The Snitch: Becoming a great leader through storytelling

By: Staff Journalist, Singapore
Published: Jun 30, 2009

THE SNITCH  LEADERSHIP  STORYTELLING

Can storytelling lead to become a better leader?  Yes, says Peter Guber. With an wealth of experience of leadership in the Hollywood film and media industry under his belt, Guber gives an anagrammatic device to illustrate the idea of using stories.

Read more here:

http://theofficesnitch.wordpress.com/2009/06/30/becoming-a-great-leader-through-storytelling/

 

 

________________________________________________________

 More quality Lighthouse titles

Get your marketing department up to speed with Asia's most read marketing site
marketing-interactive.com

Want to get on the right side of the procurement department?
Direct them to Procurement Asia