Y&R tipped for Resorts World Sentosa

• RWS tipped to have decided creative
• Y&R believed to emerge as ther winner
• Client and agency deny
  

Singapore - Resorts World Sentosa is tipped to appoint Y&R Singapore as its new creative agency following a pitch, Marketing understands.

In a statement to Marketing Angela Lam, head of marketing for RWS, said: "Agency selection is still not confirmed though we are in final stages of review."

Both RWS and Y&R deny that the agency has been appointed. The account came into play when TBWA resigned the account in April this year, citing creative and strategic differences.

In May it was reported that the client had chosen seven agencies including Gosh Advertising, Euro RSCG, Y&R and McCann Worldgroup for its creative review.

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