Cannes: Singapore gets 18 in Press, 16 in Outdoor
Cannes - Singapore has received 18 shortlists in the Press category at Cannes and 16 in Outdoor, with BBDO\Proximity leading the charge.
In Press BBDO\Proximity grabbed three shortlists for its Carl Zeiss work and three for Daimler, while JWT received five for WWF. Ogilvy & Mather picked up four for its Unilever work, McCann Erickson got two for L'Oreal Elseve and Euro RSCG claimed one for Nikon.
Singapore has the second most finalists in Press in Asia, with China top in the region with 20.
In Outdoor BBDO\Proximity was shortlisted once for its Nicorette work and three times for Daimler. Euro RSCG got three shortlists for Nikon, the same number as JWT for WWF and TBWA\Tequila for Photolibrary. Ogilvy & Mather notched one shortlist for WWF and Saatchi & Saatchi got one for ESS.
Singapore has third most entries shortlisted in Outdoor in Asia, with India number one with 30 and Thailand second with 26.
In the Radio category Ogilvy and The Gunnery received three shortlists for their Panadol Menstrual Analgesia campaign for GSK.


