Garuda appoints Icon for regional role
- Garuda Indonesia appoints Icon
- Task covers Southeast Asia
- Includes Hong Kong and Malaysia
Singapore - Indonesia's national airline, Garuda Indonesia, has appointed Icon as its public relations partner for South East Asia.
The Garuda brief covers media, analyst and industry relations across the region focusing on Garuda's key marketsĀ of Singapore, Hong Kong, Malaysia, Thailand and Vietnam.
This appointment comes at a time when Garuda is reviewing its regional focus and strategy. We chose Icon for its strong track record, in-depth knowledge and expertise in the aviation industry, which will help us regain our position as one of Southeast Asia's top carriers," Iswandi Said, senior general manager Asia forĀ Garuda Indonesia, said.
The win adds to its existing clients for the PR agency which includes Acer, Breadtalk Group, Kodak and Overseas Union Enterprise.
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