Aegis reshuffles senior leadership

Global - Aegis Media has rejigged the leadership of its digital agency Isobar and its North America operations, with Mark Cranmer named as the new CEO of Isobar.

Current Isobar chief Nigel Morris has been appointed as the CEO of Aegis Media North America, replacing Sarah Fay who is leaving the company. Morris has been CEO of Isobar since it was founded in 2003.

Morris will remain a member of Aegis' global executive, which Cranmer will now join. Cranmer has spent more than 30 years in the advertising and media industry, and was previously CEO of Starcom Mediavest EMEA and a board director of Publicis Groupe until 2006. He has also worked for the likes of BBH, Bates, JWT, Leo Burnett, Lowe Howard Spink and Research International during his career.

Jerry Buhlmann, CEO of Aegis Media, said: "These changes are an important reinforcement of our top management team. Nigel is a renowned visionary who brings proven experience of leadership and transformation to the largest advertising market in the world. I am also delighted to appoint Mark as CEO of Isobar. Mark is a hugely experienced senior player in our industry. He has helped shape the modern agency business and is rightly hailed as an iconic and original thinker."