Mileage adds two new accounts

• Mileage Communications wins two accounts
• WGC and Eaton Corporation
• Both retainer accounts
  

Singapore - World Gold Council (WGC) and power management company Eaton Corporation have both appointed local PR shop Mileage Communications as their agency partner.

For WGC, Mileage will spearhead various marketing communications programmes to promote gold as a compelling investment for institutional and retail investors. As for Eaton Corporation, the agency's marketing communications remit would cover markets like Singapore, Malaysia, Indonesia, Thailand, Philippines and Vietnam.

"WGC and Eaton are the latest in a long list of organisations that have entrusted Mileage to deliver PR results according to their goals," Yap Boh Tiong, chairman of the Mileage Communications Group, said.

Established in 1992, the Mileage Communications Group comprises eight offices in five countries. Headquartered in Singapore, the Group is a leading full-service strategic marketing communications and PR consultancy and especialises in crisis communications consultancy.