Internet Radio channels teens
Published: Mar 06, 2009
Hong Kong - A majority of listeners go online to listen to the radio with 48.7% visiting RTHK followed by Commercial Radio's 881903.com and My903, according to figures from Hitwise Hong Kong.
Katy Ku, marketing manager for Commercial Radio Interactive said 881903.com has become a popular platform for advertisers especially those young, trendy and music related brand names targeting overseas and local audience in their 30s to middle age while My903 targets a younger audience.
She said major ad clients on both internet platforms include McDonald's, 7-11, Nokia, Sony Ericsson, and Lenovo to name a few.
Ku admitted, "There's not big increase of online advertisement placement yet but we're expecting a higher  demand in the coming months."
Radio (Week ending 28 Feb)
| Rank | Website | Domain | Market Share |
| 1 | RTHK on Internet | www.rthk.org.hk | 48.69% |
| 2 | 881903.com | www.881903.com | 26.01% |
| 3 | My903 | forum.my903.com | 1.82% |
| 4 | Metro Radio | www.metroradio.com.hk | 1.69% |
| 5 | Y! Music | music.yahoo.com | 1.67% |
| 6 | My 903 | www.my903.com | 1.53% |
| 7 | Korean Broadcasting System | www.kbs.co.kr | 1.27% |
| 8 | UonLIVE | www.uonlive.com | 0.99% |
| 9 | BBC World Service | www.bbc.co.uk/worldservice | 0.93% |
| 10 | MyRadio | www.myradio.com.hk | 0.89% |
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