Olay launches new campaign for Chinese Valentine’s Day
For this year's Chinese Valentine’s Day, Olay has created a campaign to deliver the message “once you are fearless of ag... » More
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Can MCCY’s new chatbot for Hungry Ghost Festival ‘Woo’ in consumers?
Chatbots can allow government agencies to collect user behaviour data. But to be successful, they need to have a unique ... » More
DBS Hong Kong offers free ferry rides tomorrow
DBS Hong Kong's rebrand campaign “Live more, Bank less” is underway and as part of its campaign, the bank is offering th... » More
Data2Decisions expands its APAC footprint in China
Data2Decisions, global marketing effectiveness consultancy, has launched a new office in Shanghai, China, aiming to expa... » More
Beyond the faux pas: Social chatter and marketing stunts around Crazy Rich Asians
Local pride was strong among movie related discussions from 7 August to 17 August 2018.... » More
MyBurgerLab cooks up the Peri-Peri burger in collaboration with Nando’s
myBurgerLab's co-founder Chin Ren Yi told A+M that the company spent three months "courting" Nando's to jump on board wi... » More
McCann Worldgroup Singapore bolsters creative team
The duo joins McCann from Leo Burnett, where they were responsible for helping launch SK-II’s global #changedestiny plat... » More
Chelsea Football Club scores 3-year partnership deal with Millennium Hotels
The sponsorship entails a unique selection of football-focused room packages, a range of guest experiences and competiti... » More
Huntington Communications hires former Havas Media digital lead as CIO
Before Havas, Thomas Goh held senior marketing positions at Citibank, Singtel and Skype.... » More
Frasers Property SG partners with DBS to launch digital F&B concierge service
The service will allow customers of Frasers Property malls to reserve tables at F&B outlets, pre-order dishes, and pay f... » More