Cadbury Malaysia reaches out to religious leaders
Cadbury Malaysia is taking extra steps to assure its stakeholders in the market, now reaching out to religious authoriti... » More
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Singapore Sports Council picks media agency
Vying for the account were Dentsu Singapore, OMD, PHD, UM Singapore, ZenithOptimedia and Square Innovations. Find out wh... » More
Havas Media Group India appointed digital AOR for Businessworld
Havas Media Group India has won the integrated digital duties of Businessworld in a multi-agency pitch.Havas Media Group... » More
Ex-STB marketing chief joins OCBC
OCBC Bank has appointed previous STB marketing chief Sophia Ng as its head of advertising and branding.... » More
What music will work best for your campaign? Spotify explains
Marketers, here’s a guide of things to note when looking to incorporate music in your campaigns.... » More
IN BRIEF: MORE STORIES FROM THE INDUSTRY
Havas Media Group India appointed digital AOR for Businessworld, Dentsu Media hires creative agency veteran plus Manches... » More
Here’s how Panasonic made TV cool for youths
Together with eYeka, Panasonic leveraged the power of the crowd. Here's how. ... » More
Can robot servants overcome marketers’ biggest challenge?
"Humans and machines have the potential to work together to face these challenges in an efficient manner, with humans di... » More
Metro Broadcast appoints Ramond Yiu as CMO
Metro has appointed Ramond Yiu as chief marketing and sales officer to lead the radio station's business development in ... » More
Dentsu Media hires creative agency veteran
Dentsu Media has hired Nutchanun Chiaphanumas as its first ever executive creative director.... » More