Ex-STB marketing chief joins OCBC
OCBC Bank has appointed previous STB marketing chief Sophia Ng as its head of advertising and branding.... » More
News
What music will work best for your campaign? Spotify explains
Marketers, here’s a guide of things to note when looking to incorporate music in your campaigns.... » More
Here’s how Panasonic made TV cool for youths
Together with eYeka, Panasonic leveraged the power of the crowd. Here's how. ... » More
Can robot servants overcome marketers’ biggest challenge?
"Humans and machines have the potential to work together to face these challenges in an efficient manner, with humans di... » More
Metro Broadcast appoints Ramond Yiu as CMO
Metro has appointed Ramond Yiu as chief marketing and sales officer to lead the radio station's business development in ... » More
Dentsu Media hires creative agency veteran
Dentsu Media has hired Nutchanun Chiaphanumas as its first ever executive creative director.... » More
eBay settles global creative and media pitch
"As our brand evolves, we're constantly looking for new ways to inspire and engage our buyers and sellers around the wor... » More
Manchester United Football Club signs another sponsor
Nissin Foods Holdings has entered into a three-year global partnership deal with English professional football club, Man... » More
Tiger Beer changes the rules of football
In its fourth year, the campaign launches with an online film, featuring acclaimed former international football star, D... » More
Petra Foods picks regional creative agency
Petra Foods has appointed an agency of record for two its brands – SilverQueen and Top.... » More