Last Year’s Winners

The awards categories encompass the various strategic marketing disciplines common to all organisations with a marketing function. Your entry submission will be judged based on its performance according to the category you entered.

  • MOB-EX BEST OF SHOW – BRAND

  • MOB-EX BEST OF SHOW – AGENCY

  • BEST IN-APP ADVERTISING

  • BEST APP/CONTENT BY A CONSUMER BRAND

  • BEST APP/CONTENT BY GOVERNMENT/COMMUNITY

  • BEST APP/CONTENT BY A MEDIA OWNER

  • BEST USE OF SOCIAL PLATFORM

  • MOST CREATIVE APP

  • BEST MOBILE CAMPAIGN LAUNCH

  • BEST USE OF GAMES/CONTESTS/QUIZZES

  • BEST BRAND AWARENESS CAMPAIGN

  • BEST DIRECT RESPONSE CAMPAIGN

  • BEST VIRAL MARKETING

  • BEST USE OF INCENTIVES AND REWARDS

  • BEST LOCATION-BASED MARKETING

  • BEST USE OF QR CODES

  • BEST MOBILE SITE

  • BEST mCOMMERCE SOLUTION

  • BEST ORIGINAL CONTENT

  • BEST MOBILE ADVERTISING SOLUTION

  • BEST CAMPAIGN/APP FOR TABLET/OTHER DEVICES

  • BEST INTEGRATION OF MOBILE

  • BEST USE OF MULTIPLE MOBILE CHANNELS

  • BEST USER EXPERIENCE

  • MOST INNOVATIVE USE OF MOBILE

  • MOST INFORMATIVE USE OF MOBILE

Event Details

DATE
VENUE


TIME
DRESS

Thursday, 5 February 2015
Mandarin Orchard Hotel
333 Orchard Road
Singapore 238867 (Map)
6.30pm (Registration starts)
Cool Blue

Important Dates

4 November2014
Submission Opens

5 December 2014
Submission Deadline (Extended)

15 January 2015
Finalists Announced

5 February 2015
Awards Ceremony & Gala Dinner

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