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Mini Asia

MINI Singapore, UNIQLO, Pan Pacific Hotels and NAC name social media partner

MINI Singapore, UNIQLO, Pan Pacific Hotels Group, and National Arts Council (NAC) have named local social media agency Duo Studio as their social media partner. The wins build on the agency’s portfolio which includes clients such as AsiaMalls, Sony Interactive Entertainment Singapore, and Disney Southeast Asia.

The agency will be responsible for managing the social media platforms for all brands, from social media content development, media planning, to community management, said a press statement. For NAC, Duo Studios will be handling the council’s Got To Move initiative for the second time.

Marketing has reached out to Duo Studio for additional comment.

Angie Ho, vice president digital and distribution marketing at Pan Pacific Hotels Group said that with 40 hotels around the world and growing, it is essential for the hotel to engage its guests who are from a range of customer profiles.

“Duo has a strong pulse on what works on social. The team’s willingness to understand what makes our customers tick and translating that into fresh and relevant content is important to us. We’re excited to be working with the team,” Ho added.

“As a relatively young agency, we’re very excited to be working with established global and local brands. We’re thankful to have clients that trust us with their brand and work alongside us to create content that helps meet their business goals,” Stephanie Phua, co-founder, Duo Studio, said. Duo Studio was launched two and a half years ago. Led by Phua, the agency has expanded its team from four to 10.

 

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