Mindshare appoints new SEA digital lead

Mindshare has appointed Maneesheel Gautam to the role of digital leader of Southeast Asia.Gautam has over 16 years of multi-function media experience across disciplines and countries. He will focus on strengthening FAST (Future Adaptive Specialist Team), Mindshare’s unique service offering aimed at building sector-specific solutions for marketers to drive marketing and media actions using real-time insights.He is also responsible for the growth of the Agency’s performance business in SEA.In his new role, Maneesheel will report to Himanshu Shekhar, CEO of Mindshare Southeast Asia, and work closely with the Mindshare Asia Pacific team. Himanshu said:“Gautam played a key role in driving Mindshare and our clients’ digital ambition in the market. His great work not only won industry awards for the agency, but also helped grow Indonesia’s digital sector overall. I have no doubt that he will achieve even more in his new role.”