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Millward Brown appoints new CCO

Following the appointed of Priti Mehra to the role of managing director for the Singapore office, global brand consultancy company Millward Brown has appointed Narayanan Radhakrishnan to replace her in the role of chief client officer, Southeast Asia.

In his new role, Narayanan will report to Nichola Rastrick (pictured), managing director of SEA, and joins the SEA management team. Narayanan brings more than 20 years of experience across media and digital and has spent over a decade as a client leader on a number of leading FMCG businesses.

Most recently, he was the chief operating officer at Mediacom in China where he developed client contact strategies and built strong relationships with senior regional and global clients. Previously, he held the role of VP in Ogilvy where he developed integrated advertising strategies, including general market advertising, digital platforms, public relations, experiential/event marketing and in-store communications.

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