The Ministry of Home Affairs has appointed Edelman as its new PR agency for the Singapore Prisons Service.
The award was announced on government tender site Gebiz.
This comes after a pitch involving at least seven agencies, Marketing understands. The contract is for three years until 2018, and has an award value of SG$ 2,425,920, according to the tender.
The incumbent on the account was Burson-Marsteller, which held the account for close to a decade.