Google Analytics: Uncover the mystery behind your web traffic

Embrace the Power of Analytics for Actionable Insights

Since its release in 2005, Google Analytics has become one of the most widely used tools that track and report website traffic by marketers all over the world. With its multi-faceted backend, it is able to divulge useful data from who visits your webpage, how your visitors got directed there, to which content is being consumed the most.

That being said, data is only useful when you are able to utilize the information in meaningful ways. Let Marketing Magazine’s MasterClass: Google Analytics: Uncover the mystery behind your web traffic help you discover how to make the most of these data to enhance your marketing strategy.

Expected course outcomes:
• Correctly measuring data that aligns with business goals
• Generate and utilize reports generated to tweak your marketing strategy
• Manage data to better understand and engage with consumers and prospects
• Incorporate Google Analytics with other commonly used marketing tools

Course details:

Date: 18 May 2018, Friday

Time: 9.00 am to 5.00 pm
(Registration starts at 8.45am)

Holiday Inn Singapore Orchard City Centre, 11 Cavenagh Road, Singapore 229616

Course fee:
SGD 999 per person (on or before 27 April 2018) SGD 1299 per person (after 27 April 2018)

To register, please visit