Content Academy

The immersive content marketing education experience combining theory, best practices and real-world case studies

Marketing departments everywhere are abuzz with the term ‘content marketing.’ Whether starting out or already experienced operators, this full-day course led by one of the world’s leading practitioners will provide attendees with the knowledge and skills that can be successfully applied to their own organisations.

From consumer behaviour through to digital theory, participants will appreciate the overall context of the changing marketing landscape, in addition to the theoretical and practical learnings related to content strategy development and execution.

The course will be led by renowned international marketing author and expert Todd Wheatland of King Content, who has helped dozens of global Fortune 500 brands take advantage of the new era of content marketing.

Course details:

Date: 23 November 2015, Monday

Time: 9.00 am to 5.00 pm
(Registration starts at 8.45am)

Venue:
Capri by Fraser, Pow Wow Room, 5 Jalan Kerinchi, Bangsar South City, Kuala Lumpur, 59200, Malaysia

Course fee:
USD 599 per person (on or before 9 November 2015) USD 799 per person (after 9 November 2015)

To register, please visit https://www.regonline.sg/ContentAcademyMY.

* Under the Human Resources Development Fund (HRDF), registered employers can claim rebates for trainings conducted by an overseas trainer/ training provider. For more information, visit here.