Isobar taps Erik Hallander for regional innovation role

Isobar has named Erik Hallander as regional director of mobile and innovation for the Asia Pacific region.Hallander will take on the newly created role, in addition to his current role as mobile and innovation director for Isobar Group Australia and New Zealand.Hallander will continue to be based in Australia and report to Sven Huberts, regional managing director, Isobar Asia Pacific and Konrad Spilva, CEO Isobar Group, Australia & New Zealand. In his expanded role he will be responsible for driving Isobar’s mobile offering across the region and focus on developing emerging technologies.He has some 15 years of experience across three continents in technology and mobility, having started his career in programming. During his seven year period with Isobar he has helped create award winning work for major international and local brands including General Motors, ANZ Bank, Jetstar, the Australian Football League, Australian Defence Force and many others.