Social Mixer 2024 Singapore
marketing interactive Content360 Singapore 2024 Content360 Singapore 2024
marketing interactive

IHG appoints overall brand lead

share on

InterContinental Hotels Group has appointed Jayne O’Brien as senior vice president of global brands, with O’Brien starting in the role today.She will be responsible for overseeing brand vision and strategy across IHG’s global portfolio of nine brands.Prior to joining IHG, O’Brien was chief marketing officer for destination and district developer Dubai Properties Group. Prior to that, she was the chief marketing officer at the Regus Group.She has also served in a number of senior marketing and commercial roles British Airways.“We are thrilled to welcome Jayne to the IHG family.  Her extensive knowledge in leading brands and marketing strategy across varied industries, her innovative approach rooted in insights, as well as her strong international experience, makes her an ideal addition to our global brand team,” said Keith Barr, chief commercial officer, IHG.

share on

Follow us on our Telegram channel for the latest updates in the marketing and advertising scene.
Follow

Free newsletter

Get the daily lowdown on Asia's top marketing stories.

We break down the big and messy topics of the day so you're updated on the most important developments in Asia's marketing development – for free.

subscribe now open in new window