WATCH Hyundai helps girl send message to astronaut dad

Commercial director John S. Park has tied up with Hyundai and Innocean Worldwide to create a film that helped a 13-year old girl from Houston send a message to her astronaut father who is stationed in the International Space Station.Using GPS systems, satellites and a fleet of eleven Hyundai Genesis sedans, giant version of the girl’s hand-written message was displayed across Nevada’s Delamar Dry Lake so that her father could see it from space.[embed]https://youtu.be/3EOAXrTrsOE[/embed]The message spanned across 5.55km of desert.The stunt successfully delivered the girl’s moving note to her father, and achieved a 2015 Guinness World Record for the ‘largest tire track image’.John S Park is represented globally by The Sweet Shop, with the exception of Singapore, Malaysia, Thailand and South Korea.Credits:Title: A Message To SpaceClient: HyundaiProduct: GenesisAgency: Innocean Worldwide, SeoulDirector: John S ParkPost Production: Vixen StudiosEditor: John S Park