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How much are you worth to Facebook?

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Facebook lives and breathes all thanks to its massive user base. An official press release by Facebook  stated that the recorded daily active users of 1.18 billion on average for September 2016, an increase of 17% year-over-year. The mobile daily active users were 1.09 billion, an increase of 22% year-over-year.And of course, these individuals are helping the social networking giant draw in huge amount of dollars. But how much is this exactly?  Well, based on Facebook’s third quarter results, SocialFlow, a social media optimisation platform, said every Facebook’s active user was worth US$4.01, amounting to a revenue of approximately US$15 per year. It also stated that every user sees about 10 ads per day.Watch the full report by SocialFlow here:The amount of revenue an active user generates for the company differs per region. The US and Canada, seems to generate the maximum revenue, followed by Europe and Asia Pacific.Here’s a deeper look at the revenue figures each region generates: Here’s a deeper look at the revenue figures each region generates:Moreover, Facebook’s third quarter result, amounted to US$68 billion."We had another good quarter," said Mark Zuckerberg, Facebook founder and CEO in the official press release. "We're making progress putting video first across our apps and executing our 10 year technology roadmap," he added. 

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