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Happy Bunch looks for digital bloom with agency appointment

Happy Bunch has appointed Lion & Lion to help with its digital growth. The agency will be handling media management and strategy, the partnership aims to bring the e-commerce business to the next level.

Kicking things off with a comprehensive media audit, Lion & Lion will take over full digital media management in Malaysia for 2018, before assisting with operations in Singapore.

“Lion & Lion anticipated our business needs and thoroughly researched the industry landscape to provide workable solutions for our business going in to 2018. The agency’s insights were more accurate than any other agencies we saw and more importantly, is the chemistry we have with the team that gave us the confidence that they would be good partners to grow with,” Joanne Ho, CEO of Happy Bunch, said.

“Happy Bunch is such an inspiring Malaysian SME business. Growing from humble beginnings, it has become a market leader in spreading love, joy and happiness through the simple, elegant beauty of flowers. It is truly a privilege to be a part of their mission in both Malaysia and Singapore,” Colleen Lim, client lead for Lion & Lion, said.

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