Groupon’s 10.10 Mystery Deal

Groupon has launched the 10.10 Mystery Deal in Malaysia, following the massive success of the same deal format for Groupon United States where items were sold out within hours.Starting on 10th of October 2013 at 10am, random items ranging from digital cameras to household appliances specially selected for the Groupon Mystery Deal will be sold for only RM10.10.The Mystery Deal will be available until stocks run out.Groupon told A+M that this is an initiative to keep things exciting for their subscribers and keep up the engagement rates for the end of the year, when everyone is winding down.“This is another one of Groupon Malaysia’s initiatives to reward our subscribers with amazing life experiences and with so many goodies up for grabs, we are positive that the Mystery Deal is bound be a thrilling hit with our subscribers,” said Rafiq Razali (pictured), country general manager of Groupon Malaysia.A Twitter contest will run simultaneously with the grand prize of a 5D/4N Superstar Libra Cruise to Phuket and Krabi.Groupon produced everything in-house.