Groupon has appointed Catherine So as managing director of Hong Kong.
So will be responsible for driving continued growth and overseeing day-to-day operations in the market.
She joins Groupon from iProperty Group, where she was regional general manager for Greater China, managing GoHome.com.hk and vProperty.com.
So was responsible for sales and marketing to product development and daily operations.
“Catherine brings with her a track record of success as both a regional and a global business leader,” said Chen Chow Yeoh, regional operations director, Groupon Asia Pacific.
“Groupon recently celebrated four years of operations in Hong Kong, and I’m confident Catherine is the ideal person to take the business to the next level. She is sure to provide leadership to an already high performing team there.”
“Groupon is uniquely positioned at the heart of local e-commerce,” So said.
“I’m delighted to be here and am looking forward to the opportunity to empower merchants and delight consumers in Hong Kong, a mobile-first market that plays to our strength as a mobile-first company and marketplace.”
Prior to iProperty, So was deputy general manager, strategic planning and business development at TOM Group, where she led business development initiatives across Hong Kong, Taiwan and China.
She also held various senior positions at News Corporation’s Star TV, including Vice President of Distribution and Digital Sales.