Social Mixer 2024 Singapore
marketing interactive Content360 Singapore 2024 Content360 Singapore 2024
marketing interactive

Google to roll back Google+, make it more focused

share on

Google is dismantling some of its Google+ services. Announcing the changes on its Google blog, Bradley Horowitz(pictured), VP of streams, photos, and sharing, has admitted that Google "made a few choices that, in hindsight, we’ve needed to rethink," and will be making some important changes to its Google+ platform.Following the changes, the company will be making some additions to its Google+ services, while shuffling some of its tools to other Google platforms and products.Noting feedback from Google users, Horowitz said, “It doesn’t make sense for your Google+ profile to be your identity in all the other Google products you use.”So in the coming months, a Google Account will be sufficient for users to share content, communicate with contacts, create a YouTube channel and more, all across Google. YouTube will be one of the first products to make this change.The company will also be adding Google+ Collections, where users can users can share and organise posts by topics.Google+ Photos have been moved into the new Google Photos app, and Google is transitioning its location sharing into Hangouts and other apps.

share on

Follow us on our Telegram channel for the latest updates in the marketing and advertising scene.
Follow

Free newsletter

Get the daily lowdown on Asia's top marketing stories.

We break down the big and messy topics of the day so you're updated on the most important developments in Asia's marketing development – for free.

subscribe now open in new window