GO Communications to strengthen its APAC network through partnership with Stellar Communications India.
Through this partnership, Go Communications can tap into the PR resources and clients in India, Asia’s third largest economy; while Stellar Communications will have access to knowledge of the Malaysian business environment, as well as networks in Thailand, Philippines, Cambodia, Sri Lanka and Japan.
Michael de Kretser (pictured), chief executive officer, GO Communications, said the partnership is an important strategic move for the PR agency.
“India is a critical country in our blueprint to build Asia Pacific’s largest independent PR network. We have found a partner that fits the group’s culture, ambitions and vision,”
Tara Kapur, chief executive officer of Stellar Communications India, said the partnership with GO Communications will enable Stellar Communications India to grow in quantum leaps as more Indian companies set up in the ASEAN Region and ASEAN companies look to gain a foothold in India.
The joint venture will be based in Mumbai.