Experiential marketing firm George P. Johnson has named Wee Teck Chan as managing director Singapore.
George P. Johnson is the flagship brand of Project: WorldWide, the global agency network that also holds entities such as ARGONAUT, Juxt, Shoptology and Spinifex.
Chan was most recently vice president, general manager client services for George P. Johnson, Greater China, operating out of its Beijing office. In that role, he oversaw major client engagements for leading brands across industries including automotive, IT, Internet and retail sectors.
Chan, who is native to Singapore, brings a high level of experience of both the Singapore market as well as knowledge gained from overseeing significant campaigns and programs in other Asian markets.
In his new role, he will be responsible for overseeing the expansion of The Singapore office including the growth of its already significant digital capabilities. He will report to Ben Taylor, CEO Project: WorldWide.
“This is a significant move for us,” said Ben Taylor. “Singapore is a pivotal office for us in the support of our clients who oversee campaigns in the South East Asia region as well as across Asia Pacific.”
“Wee Teck has proven to be a great leader with us in China and brings a creative edge to our business. In his role in China he has overseen George P. Johnson China’s development to a more digitally infused agency and has enjoyed the success of many award winning digital and live campaigns for major global and local brands,” he added.
“It is great to be back and I am enthusiastic about the opportunities this diverse market offers our clients and the challenges it poses to agencies in the engagement of consumers and customers. It is our DNA to engineer desire and today, we are better equipped than ever to do so as a member of Project: WorldWide, leveraging cross cultural talent and expertise ready to activate in Singapore and across the Asia Pacific Region,” Chan said.