Social Mixer 2024 Singapore
marketing interactive Content360 Singapore 2024 Content360 Singapore 2024
marketing interactive

GAB's Yap Swee Leng leaves post

share on

Guinness Anchor (GAB) has confirmed to A+M that marketing director Yap Swee Leng (pictured third from right) resigned last week.Yap joined GAB in 1998 as senior brand manager, before taking on various other roles such as marketing manager of Heineken and senior marketing manager for premium brands (Guinness and Heineken).Yap played an instrumental role in strengthening Heineken's position as a premium beer.Yap was GAB's first female regional sales manager as well as the company's first female marketing director.Yap took on the role of marketing director on 1 December, 2010 to replace Mark Jenner.During her tenure, Yap led GAB to achieve its 11 consecutive years of growth and to win several accolades including four Putra Brand Awards in 2012.Yap's official last day is 31 January 2013.

share on

Follow us on our Telegram channel for the latest updates in the marketing and advertising scene.
Follow

Free newsletter

Get the daily lowdown on Asia's top marketing stories.

We break down the big and messy topics of the day so you're updated on the most important developments in Asia's marketing development – for free.

subscribe now open in new window