FOX International Channels (FIC) has launched over the top (OTT) services in partnership with leading platforms in Asia.
Key brands FOX, FOX Sports and National Geographic Channel will be made available over the top in partnership with leading platforms, including Avex in Japan, Tencent and its OTT partners in China, Astro in Malaysia and Cignal in the Philippines.
These services range from SVOD, linear streaming to catch-up, and will offer FIC’s content across all genres.
Zubin Gandevia, president of FOX International Channels Asia Pacific and the Middle East, said, “The online, on-demand opportunity is the new frontier and we hope our innovative new products will help our partners tap into a new segment of consumers who do not have pay TV today.”
He added, “FIC is proud to have FOX, FOX Sports and National Geographic Channel, three of the world’s biggest entertainment brands that have helped make pay TV a household name.”
Sun Zhonghuai, corporate vice president, Tencent said, “This agreement with FIC is a great example of working with market leaders who share our mission to deliver the best-possible content and experience to users.”
CK Lee, vice president, sports business at Astro said, “This deal enables us to reach out to new fans through over the top. We are delighted to further strengthen our relationship with FIC.”