Dentsu Aegis Network picks agency veteran to lead brand and media in APAC

Dentsu Aegis Network has appointed Takaki Hibino as CEO of Dentsu brand agency and Dentsu media Asia Pacific (excluding Japan). The appointment is effective January 2016.Takaki Hibino will have a remit to drive growth in both creative and media agencies, and will relocate to Singapore to take on the leadership role. Takaki Hibino joined Dentsu Inc. in 1983 and spent his 32-year career in account management looking after global brands such as Coca-Cola, McDonald's and Shiseido. He was appointed executive officer of Dentsu in 2014 – in charge of marketing, PR and strategic planning, as well as global business, continuing his strong international client relationships.Nick Waters, CEO Dentsu Aegis Network Asia Pacific said, “I’m delighted that Hibino will join us next year to take Dentsu’s great strength in creativity and technology to the next level and drive Dentsu media’s growth in content and sports capabilities. He brings with him a wealth of international knowledge and experience and I’m confident he will be able to develop the two agency businesses further across the region.”Hiroaki Charlie Sano, executive officer of Dentsu Inc. and CEO of Dentsu Brand Agency and Dentsu media within Dentsu Aegis Network said, “Takaki Hibino’s move indicates the network’s investment in growing  the agency brands in Asia Pacific. Hibino-san will be able to create a clear proposition for both brands so clients can utilise the diverse marketing capabilities within the business.”“Dentsu Aegis Network is keen to build upon this momentum and strengthen its network core capabilities by further infusing innovative ideas and solutions from both Dentsu Aegis Network and Dentsu Inc. We will look to foster creativity across the region, showcase our great achievements and further position both agency brands as leading resources for clients around the world,” Takaki Hibino said.Takaki Hibino will report to Nick Waters CEO Dentsu Aegis Network Asia Pacific and Hiroaki Charlie Sano Executive Officer of Dentsu Inc. and CEO of Dentsu Brand Agency and Dentsu media within Dentsu Aegis Network.