CosmoGIRL! drops print to focus on digital business

SCMP Group has announced that CosmoGIRL! will go fully digital in Hong Kong, a move that it says reflects the prevalent media consumption habits of CosmoGIRL!'s young female readers.The Group will cease publication of CosmoGIRL!'s print edition after the 2014 August issue. CosmoGIRL! will continue operating cosmogirl.com.hk."Young adult readers are increasingly moving towards digital media, such as online platforms, smartphones and tablets. Making the magazine fully digital reflects their media consumption habits," said Ms. Amy Cheng, publisher at SCMP Hearst."We can now channel our focus on further enriching the title's online content."Cosmogirl.com.hk's pageviews nearly doubled this June compared to June 2013, reaching over 2.3 million this July.