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Google acquires digital coupon platform

Cream Global | Global | Sep 09, 2011

Global - Google is increasing its investment in the digital coupon space with the acquisition of coupon and loyalty programme provider Zave Networks, for an undisclosed sum.
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Digital Masterclass Series gets underway

Staff Writer | Singapore | Sep 08, 2011

Regional - In a first for the regional digital industry, Singapore based digital media academy Third Space Asia has launched a series of four workshops covering key channels in the interactive media industry.
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Philips creates interactive orchestra

Elizabeth Low | Global | Sep 08, 2011

Global - Philips has come up with an interactive orchestra as part of its ‘Obsessed with Sound' campaign for its audio product line.
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The downward trend in daily deals

Via Adweek | Global | Sep 08, 2011

Global - Murmurs of daily-deal fatigue, market oversaturation, and high subscriber acquisition costs has grown to deafening levels leading to widespread skepticism about the future of the industry.
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La Mer creates instant biographies

Staff Writer | Singapore | Sep 07, 2011

Singapore - As part of its 'A Beautiful Journey' branding theme, luxury beauty brand La Mer has created a biography generator, inviting women to create their own inspiring life stories on the Facebook application.
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Nexus appoints Qais Consulting

Staff Writer | Singapore | Sep 02, 2011

Singapore - Nexus has appointed Qais Consulting to launch a digital strategy for its latest national education initiative, ciNE65, a film competition that aims to capture the Singapore identity through young film-makers.
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Adsfactor puts a spotlight on users

Oliver Luk | Hong Kong | Sep 02, 2011

Hong Kong - Online ad network Adsfactor has beefed up its offerings with the addition of 'Spotlight Rich Media Ad', an extension of its rich media suite with advertisers such as Samsung and Adidas signing up for it.
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FB turns to music after exiting deals biz

Via Adweek | Global | Sep 02, 2011

Global - Facebook is putting the 'finishing touches' on its new music feature and is in talks with Spotify, Rhapsody and the likes, sources within the company have indicated.
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Eyeing Asia, Angry Birds to take flight for real

Via Adweek | Global | Sep 02, 2011

Global - In an ambitious branding blitz, Rovio, the Finland-based company behind the game Angry Birds, is letting its bulbous, pig-slaughtering birds actually take wing.
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Ipsos invests in digital

Elizabeth Low | Singapore | Sep 01, 2011

Regional – Research firm Ipsos has appointed Bernice Klaassen as its Asia Pacific regional director heading its newly launched digital practice.
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dianomi opens doors in Singapore

Staff Writer | Singapore | Aug 31, 2011

Singapore - Online ad services firm dianomi is opening an office in Singapore, with campaigns for its finance clients to start running in October.
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CNN gets into personalised apps space

Rayana Pandey | Global | Aug 31, 2011

Global - CNN has acquired tablet software developer Zite, which offers an iPad app with content based on user's interests and social media feeds.
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Carat downgrades 2011 adspend forecast

Cream Global | Global | Aug 31, 2011

Global - The global ad market will grow by 5% this year according to Carat's latest ad spend forecast, revised down from its original prediction of 5.7% in March.
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Purse Power: Tips for targeting women online

Contributor Content | Hong Kong | Aug 30, 2011

Susana Tsui, president of Neo@Ogilvy Asia Pacific, spells out her top 10 tips for targeting women in the digital world.
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Facebook Deals falls through

Rayana Pandey | Global | Aug 29, 2011

Global - In what could ease out competition for Groupon, LivingSocial and the likes, Facebook has announced it is exiting the daily deals business.
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Naza Group selects Media Contacts

Staff Writer | Malaysia | Aug 26, 2011

Malaysia - Naza Group of Companies has appointed Media Contacts, the digital media unit of Havas Digital to revamp its flagship corporate website.
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Comcast.com appoints Huge

Via Adweek | Global | Aug 26, 2011

Global - Comcast has selected digital shop Huge to lead work on Comcast.com, the cable provider's online storefront, the IPG-owned agency announced Wednesday.
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Fortress shops with social gaming

Oliver Luk | Hong Kong | Aug 25, 2011

Hong Kong - Consumer electronics retailer Fortress has tapped into social media gaming to reach out to the younger generation.
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Third Space brings a partner on board

Staff Writer | Singapore | Aug 25, 2011

Singapore - Digital media training company Third Space Asia has appointed Kanika Sood to a partnership role ahead as part of its expansion plans in Asia Pacific.
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Estee Lauder extends ties with Blugrapes

Elizabeth Low | Singapore | Aug 24, 2011

Singapore - Estee Lauder has re-appointed Blugrapes as its social media agency for the local market until 2012.
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Facebook signs deal with Miramax

Via Adweek | Global | Aug 24, 2011

Global - Facebook has teamed with its third major movie studio in six months to increase its streaming content.
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Skype to buy messaging app GroupMe

Via Adweek | Global | Aug 23, 2011

As the group messaging market heats up, Skype announced yesterday that it is buying GroupMe, a popular smartphone app that allows users to send texts and make conference calls with groups of friends.
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UM tightens ad targeting for Zuji

Oliver Luk | Australia | Aug 22, 2011

Sydney - UM Sydney and technology provider MediaMind have joined to launch what they claim is the most advanced targeted travel offers in the history of Australian travel.
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Isobar signs up to HK4As

Staff Writer | Hong Kong | Aug 22, 2011

Hong Kong - Aegis-owned digital agency Isobar has joined The Association of Accredited Advertising Agencies of Hong Kong HK4As, bring its total membership number to 29.
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Web watch

Contributor Content | Hong Kong | Aug 22, 2011

Sandy Ho, senior vice president of marketing and operations at NW iMedia, gives cokezero.hk the thumbs up, but says JigoCity Taiwan's Facebook efforts fall flat.
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Android to lead global mobile ad market

Cream Global | Global | Aug 22, 2011

Global - Android will be the top global mobile ad platform by the end of 2011, according to InMobi's Mobile Insights Report: Global Edition, Q2 July 2011.
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RIM to launch BBM digital music service

Via Adweek | Global | Aug 22, 2011

Global - BlackBerry maker Research in Motion is believed to be in talks with the four largest record companies to launch its own digital music service.
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Partnerships key to online ad growth

Matt Eaton | Hong Kong | Aug 19, 2011

Hong Kong - Christine Lau, strategy director at Adsfactor, tells Marketing TV the online industry can hit double digital figures within two years, but must foster more collaboration.
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Amazon sites most popular across the globe

Cream Global | Global | Aug 19, 2011

Global - Amazon sites were visited by 20.4% of the global internet population in June, according to data from Comscore's Media Metrix service.
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Lighthouse & Third Space launch MasterClass

Staff Writer | Singapore | Aug 18, 2011

Regional - Lighthouse Independent Media and Third Space Asia have signed a two year partnership deal to deliver a Marketing-branded training syllabus dedicated to enhancing the skills of local practitioners in digital and interactive media.
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