Digital

Malaysia - Starwood Hotels and Resorts Worldwide has tied-up with digital and interactive publishing company, Zinio to give guests access to a branded newsstand of digital magazines.

Singapore - After 19 issues ZoMedia has launched the online version of its free lifestyle magazine Navigator to increase exposure for its advertisers.

Regional - Since the launch of Adsfactor TV in February this year, results from Eyeblaster show that 40% of users watch an entire TVC online, with average viewing time 20 seconds of a 30 second TVC.

Regional - A new global study on digital marketing has revealed 44% of marketers blame a lack of suitable metrics to measure impact and ROI as a barrier to cross channel adoption in campaigns.

Singapore - Metaversum's platform Twinity in partnership with the AsiaOne Network is creating a virtual landscape of Orchard Road, with an objective to project Singapore as one of Asia's top cities worldwide.

Malaysia - Creative Juice\Sil has helped Nissan launch an integrated campaign to grow the brand's trust amongst Malaysian consumers.

Hong Kong - While some companies regard TV commercials as a better brand building tool, Yahoo Hong Kong MD Alfred Tsoi said online advertising can be as creative and effective.

Beijing - Chinese users on micro-blogging services such as Twitter and Fanfou were outraged last night cursing the "Great Firewall" as authorities continued to block Google in China.

Hong Kong - If designed and built with the customer at heart, hotel websites can be money making machines said Chris Ryan MD of wwwins Consulting, which has landed digital duties for The Miramar Group.

Beijing - Boutique hotel The Opposite House has rolled out a magazine-style blog, providing a platform for clients to share fashion and food tips online.

Hong Kong - Nokia has rolled out a digital campaign to support the launch of its N97 model, which has seen its weekly market share to its local website increase by 197% spurred by traffic via Facebook, according to Hitwise Hong Kong.

Singapore - OCBC has launched a digital pitch in Singapore with seven agencies involved.

Regional - Star Publications has bought a 20% stake in online search directory company 701Sou from SPH Interactive International (SPHII) for S$5 million.

Singapore - Travel search engine Sprice.com has announced a partnership with AsiaOne to provide the online news portal with its hotel search tool.

Beijing - With a move to digital integration Illuminant Partners has formed a partnership with SinoTech that will boost its digital marketing offering for clients in China and across Asia.

Regional - Yahoo Mobile has today launched in nine countries globally, boasting features such as search, social networking, news and email.

Regional - The demand for smartphones in Asia Pacific is soaring, according to a survey conducted by CNET which found 86% of the respondents in the region hope to buy a smartphone in the near future.

Singapore - As part of a publicity campaign for the inaugural Asian Youth Games Singapore 2009, the organising committee has launched a Facebook public profile targeting Singapore youths.

Regional - While not designed as a response to the financial downturn, Jack Morton Worldwide's virtual experience platform, which allows customised online events, has gained client interest in light of travel budget cuts.

Hong Kong - South China Morning Post Publishers' recruitment magazine Jiu Jik has turned eight this year and has rolled out a promotional campaign to raise brand awareness and drive registration to its website.

Singapore - Media agencies need to better adapt and evolve to accommodate the rise of digital media, according to a keynote session held at ad:tech today. Do you agree? COMMENT NOW

Regional - Despite the challenging economic conditions, a survey from the Visa e-Commerce Consumer Monitor has shown that consumers in Asia Pacific are still spending online and it is the travel industry where most of the money is heading to.

India - Sports entertainment company, ESPN has rebranded its cricket site, Cricinfo.com to ESPNCricinfo.com in a bid to increase the stickiness of the website.

Singapore - clickTRUE, a wholly-owned subsidiary of SPH Magazines, has received Microsoft adExcellence accreditation.

Singapore - Government initiative the People's Association has appointed digital agency Comwerks Interactive following a multi-agency pitch.

Hong Kong - A month since LG rolled out an online campaign to promote its Arena KM90 handset that uses 3D technology, the site has attracted 70,000 visits with Facebook contributing 5,000 to that figure.

Asia - Turner Entertainment has set its sights firmly on the online gaming market with the roll out of Fusion Fall later this year to kick start the launch of many Cartoon Network brands into the gaming arena.

Regional - Digital agency The Upper Storey is expanding across the region and has opened an office in Kuala Lumpur.

Global - Microsoft has taken a bold step in its online search battle with Google and today unveiled a new search engine call Bing. Will Bing be a worthy rival to Google? COMMENT NOW

Global - Microsoft has taken a bold step in its online search battle with Google and today unveiled a new search engine call Bing. Will Bing be a worthy rival to Google? COMMENT NOW