Cohn and Wolfe has appointed Matt Stafford as its new president for Asia Pacific. Stafford will be based in Hong Kong, starting his new role mid-August.
His new role requires him to oversee the agency’s 12 Asia-Pacific offices with the aim to increase collaboration and further the agency’s expansion in the region. Stafford will be playing a key role in building new business, client service and talent development and retention.
Stafford has over 15 years of communication experience in Asia. Prior to Cohn & Wolfe, Stafford was the CEO of Burson-Marsteller’s China and Hong Kong markets. During this time, Stafford oversaw a significant business transformation to high revenues and profitability.
Donna Imperator, CEO of Cohn & Wolfe Group said, “We’ve been highly selective in our search for our new Asia-Pacific president, and I’m confident Stafford is the right person to elevate our business in the region.”
“Cohn and Wolfe is a growth engine right now. What a success story…. I can’t wait to join Imperator and her team during such an exciting time in Cohn and Wolfe’s evolution into an integrated communications powerhouse,” said Stafford.