Social Mixer 2024 Singapore
marketing interactive Content360 Singapore 2024 Content360 Singapore 2024
marketing interactive

CNNGo locks down Twangoo deal

share on

CNNGo has kick started the move to diversify its platform beyond travel and lifestyle and into the areas of group buying, under a new deal with Twangoo.The Turner-owned travel site has formalised a partnership with group buying company Twangoo to offer readers across Asia access to Twangoo's premium lifestyle deals and access to Twangoo Jetsetter deals for travel discounts.Under the partnership CNNGo readers can access Twangoo deals directly via the site's main navigation and complete their transactions directly within the CNNGo platform.CNNGo will also share its travel and lifestyle content across Twangoo's main website and Facebook fan page, which currently has more than 7,200 fans.Twangoo operates right across the APAC region in markets including Hong Kong, Macau, Beijing, Kuala Lumpur, Sydney and Tokyo.Don Anderson, CNNGo director of sales and marketing, said both CNNGo and Twangoo share similar ideals and vision."We're both young companies and both hungry for growth," he said. "This diversifies our platform and gives readers more reasons to come back to the site."As part of the launch of this new partnership, CNNGo and Twangoo are offering CNNGo readers special prizes to Phuket.

share on

Follow us on our Telegram channel for the latest updates in the marketing and advertising scene.
Follow

Free newsletter

Get the daily lowdown on Asia's top marketing stories.

We break down the big and messy topics of the day so you're updated on the most important developments in Asia's marketing development – for free.

subscribe now open in new window