Budget Aviation Holdings picks marketing agency for Scoot-Tigerair in MY

Budget Aviation Holdings has appointed Aviareps to manage sales and marketing activities for Singapore-based Scoot-Tigerair in Malaysia. The company will act as general sales agent for Scoot-Tigerair in the Malaysian market. It will be responsible for the airline’s sales, marketing, reservation and ticketing activities.With this appointment, Budget Aviation Holdings seeks to establish and strengthen its brand and sales outreach among Malaysian travellers and travel industry leaders.“This new appointment will see Scoot-Tigerair developing a presence and being supported in Malaysia. It is reflective of the growing importance and of our commitment to this market. As a corporation catering to the young, the young-at-heart and the value-seeking, we’re confident with Aviareps as our partner, we will achieve greater heights with this partnership,” Brian Torrey, senior manager, sales, Budget Aviation Holdings, said.“With exciting destinations around the region including key destinations such as Athens, Hong Kong, Taipei, Tokyo, and Guangzhou that are hot on Malaysian traveller’s radar, we are very excited and honoured about our appointment, and are looking forward to representing Budget Aviation Holding’s interests in Malaysia” Kelvin Ong, general manager of Aviareps Malaysia, said.