BBDO and Proximity Indonesia hires ECD

BBDO and Proximity Indonesia has appointed Randy Rinaldi as executive creative director. He joins to strengthen the senior management team of BBDO and Proximity Indonesia,. He will be responsible for expanding the agency’s creative portfolio.Rinaldi (pictured) was previously ECD for Grey Indonesia over the past four years and has over 18 years of experience in the industry. Rinaldi has honed his skills and experience working on local and global brands including Procter & Gamble, Nestle, HSBC, LG, Samsung, Telkomsel, BCA, Mayora, Mitsubishi Motors and Gudang Garam.Rinaldi said: “There is a certain buzz in the air when you speak to someone from BBDO. The network breathes creativity. In Indonesia, everyone is ready to make great things happen. I’m excited to be part of the team.”Intan Mokhnar, managing director, BBDO and Proximity Indonesia said: “Rinaldi shares my vision for what a great agency should be and has the ability to get us there. I’m excited to have him as a partner and to see him raise the bar for our clients.”