Dentsu Aegis Network’s programmatic agency, Amnet, has appointed Joshua Campanella as regional account director to oversee and manage client strategy for Southeast Asia (SEA). Campanella will be leading client service teams across five Amnet offices including Indonesia, Malaysia, Philippines, Singapore and Thailand.He will be based in Singapore.
Campanella joins the team with nine years of advertising and digital experience spanning across Singapore, Australia and Canada. Joshua joins from MEC Singapore where he held the role of associate digital director, responsible for establishing thought leadership, organisational capability and digital strategy. In his career, he has worked for a diverse range of clients like Health Promotion Board, Action for AIDS, Banyan Tree, Virgin Atlantic Airways, PlayStation, Johnson & Johnson and Chrysler Canada.
Anna Chan, regional managing director at Amnet Asia said, “Campanella is a valuable addition to the team with his depth of knowledge and experience in the digital industry. With a digital media background, he has the insights into the various aspects of digital that we look forward to tapping on to further sharpen our recommendations for clients and agencies. His appointment adds to our capabilities to provide programmatic expertise that complement our clients’ overall digital media plans.”
Campanella said, “I am excited to join the team at Amnet to continue driving the best in class technology and servicing for each client and their campaigns. In recent years, clients I’ve worked with have increasingly focused on the importance of programmatic and how it is becoming critical for success in digital. Amnet has shown abundant success since its inception, and I look forward to kick starting this pivot in my career with them to be at the forefront of this quickly progressing technology.”