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AirAsia revamps in-flight magazine, holds 3-day carnival for 10th anniversary

AirAsia is launching a new travel 3Sixty° inflight magazine featuring a refreshed design and content as part of its 10-year anniversary. It is also revamping the website with improved functions and user interface to complement the magazine’s new look. The website revamp is also part of AirAsia’s efforts towards becoming a digital airline.

The airline will unveil a three-day carnival, which runs from 6 to 8 October 2017, in celebration of the magazine’s anniversary. The carnival features activities such as cabin crew recruitment drive, games and live performances. Launched in 2007, the travel 3Sixty° magazine reaches over three million readers monthly.

A+M has reached out to travel 3Sixty° for comment.

In August, the magazine unveiled nine special covers to celebrate the airline’s ninth Skytrax award. The covers featured nine AirAsia all-stars (employees) from various departments across the region to reflect AirAsia’s “vibrant and dynamic” workforce. The magazine covers, which also carry the hashtag #oneairasia, focus on how AirAsia makes wishes come true by empowering people to take control of their destinies.

(Read also: AirAsia’s sexually charged ad meets online turbulence)

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