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Agency of the Year 2015 finalists revealed

After three days of intensive judging, a total of 78 agencies have been shortlisted for Marketing magazine’s ninth annual Agency of the Year Awards.

From a pool of more than 250 entries, a total of 78 agencies are in the running for the coveted Overall Agency of the Year title.

This year a handful of independent and international are vying for the title, with PacificLink dominating the list with 13 finalist nominations across 27 categories.

Meanwhile, DDB Group Hong Kong, fluid, Mirum Hong Kong, PacificLink iMedia, Plug PR, Constant and TBWAHong Kong Group hold multiple nominations.

See the full shortlist HERE.

The overall winner and The Next Big Thing title will be announced at the Awards gala dinner on 5 June at JW Marriott Hotel.

The awards are judged by an esteemed panel made up by some of the most influential brands in the city, including Peninsula, SCA Tissue, FWD, Chow Sang Sang, Mars Food, Sony, Hong Kong Jockey Club, Harbour City, A.S Watson, Axa Asia, Yata Department, Brown Brother Harriman, Ernest Borel Holdings and Hong Kong Tourism Board.

Learn more about the judging panel HERE.

B2B Agency of the Year
1. Madcradle Online
2. PacificLink iMedia
3. Pico Group
4. Text100 Hong Kong
5. Uniplan Hong Kong

Best Agency Culture
1. Constant
2. DDB Group Hong Kong
3. fluid HK
4. Guru Online
5. Maxus Hong Kong

Brand Consultancy of the Year
1. Brand Union
2. Eight Partnership
3. fluid HK
4. FutureBrand
5. StartJG

Creative Agency of the Year
1. DDB Group Hong Kong
2. fluid HK
3. Grey Group Hong Kong
4. SAATCHI & SAATCHI HONG KONG
5. TBWAHong Kong Group

CRM & Loyalty Agency of the Year
1. Clix International
2. Emarsys
3. Fimmick
4. Total Loyalty Company
5. XGATE

Design Agency of the Year
1. Brand Union
2. FutureBrand
3. MADE
4. PacificLink iMedia
5. Pixo Punch

Digital Agency of the Year
1. DigitasLBi
2. Isobar
3. PacifcLink iMedia
4. Pixo Punch
5. TBWADigital Arts NetworkHong Kong

Direct Marketing Agency of the Year
1. AsiaPac Net Media
2. Datatrade
3. Epsilon
4. PacificLink iMedia
5. Radica Systems
6. XGATE

Event Marketing Agency of the Year
1. Imagination
2. Jack Morton Worldwide
3. LUMINOUS EXPERIENTIAL MSLGROUP
4. Numero Works
5. Uniplan Hong Kong

Fast Growing Agency of the Year
1. BEYOND DIGITAL SOLUTIONS
2. Havas Media Hong Kong
3. iClick Interactive Asia
4. Plug PR
5. Prizm
6. Uth Creative Group

Independent Agency of the Year
1. Constant
2. On Stage Events & Communications
3. PacificLink iMedia
4. Plug PR
5. Sinclair Communications

Innovative Agency of the Year
1. Mirum Hong Kong
2. PacificLink iMedia
3. Razorfish Hong Kong
4. TBWAHong Kong Group
5. Visualution Labs

Integrated Agency of the Year
1. DDB Group Hong Kong
2. fluid HK
3. PacificLink iMedia
4. Red Fuse Communications
5. TBWAHong Kong Group

Market Research Agency of the Year
1. comScore
2. Gfk
3. Millward Brown
4. Nielsen Hong Kong
5. ShairViews Research

Media Agency of the Year
1. Carat Media Services Hong Kong
2. MEC Hong Kong
3. OMD Hong Kong
4. PHD Hong Kong
5. Starcom MediaVest Group

Mobile Marketing Agency of the Year
1. Fetch
2. Maxus Hong Kong
3. MediaCom Hong Kong
4. Mirum Hong Kong
5. The Gravitas Group

Production Agency of the Year
1. ManyMany Creations
2. monimedia
3. PacificLink iMedia
4. Studio One
5. Visualution Labs

Public Relations Agency of the Year
1. Edelman Hong Kong
2. FleishmanHillard
3. Plug PR
4. Sinclair Communications
5. Weber Shandwick

Search Agency of the Year
1. iClick Interactive Asia
2. iProspect Hong Kong
3. MEC Hong Kong
4. New World iMedia
5. Resolution Hong Kong

Small Size Agency of the Year
1. Constant
2. Etymon Communications & Brand Management Consultants
3. Flare Communications
4. Plug PR
5. Rene Creative Products

Social Media Agency of the Year
1. CMRS Digital Solutions
2. Fimmick
3. Guru Online
4. Havas Media/Socialyse Hong Kong
5. Isobar

Specialist Agency of the Year
1. ActionHouse International
2. MEC Hong Kong
3. On Stage Events & Communications
4. PacificLink iMedia
5. Visualution Labs

Best Client Management Team
1. Fimmick
2. iClick Interactive Asia
3. Mirum Hong Kong
4. PacificLink iMedia
5. Wunderman| AGENDA Hong Kong

Best Creative Team
1. Mirum Hong Kong
2. PacificLink iMedia
3. Pixo Punch
4. Razorfish Hong Kong
5. Uniplan Hong Kong

Best New Business Team
1. MEC Hong Kong
2. Mirum Hong Kong
3. Omnicom Media Group Hong Kong
4. PacificLink iMedia
5. Racepoint Global

Best Production Team
1. Guru Online
2. ManyMany Creations
3. PacificLink iMedia
4. Pixo Punch
5. Wunderman| AGENDA Hong Kong

Most Outstanding Client/Agency Partnership
1. CMRS Digital Solutions
2. DDB Group Hong Kong
3. Flare Communications
4. Red Fuse Communications
5. Wunderman| AGENDA Hong Kong

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