About Marketing Magazine

Originally launched in June 2002, Marketing magazine is Singapore's and Hong Kong's leading source of advertising and marketing industry information. Credible, fiercely independent and always first with the big stories, more advertising and marketing professionals in Singapore rely on Marketing each month to keep them informed than any other magazine. Marketing is read by more advertising and marketing professionals in Singapore and Hong Kong than any other magazine for three main reasons:

• Singapore and Hong Kong’s Authority Marketing runs more news and analysis on the advertising and marketing scene than any other publication. In addition, Marketing is first with the relevant news more often than any other advertising and marketing magazine.

• Editorial credibility Marketing does not, under any circumstances, allow advertising or other commercial considerations to influence its editorial content – Marketing does not provide advertisers with editorial support, nor does it disguise advertisements as articles. Marketing’s readers appreciate that when they read it in Marketing, they know they are getting the full, unbiased and accurate story.

• Insightful In addition to its timely and accurate news reporting, every edition of Marketing is packed with the opinion, commentary and analysis of Singapore and Hong Kong's advertising and marketing industry leaders.

Magazine Structure. Marketing magazine is divided into three parts: News, Opinion and Analysis. Each part comprises of a number of sections as set out below.

1) News
-Companies
-Advertising
-Public Relations
-Media
-Digital Marketing
-Direct Marketing
-Event Marketing
-Careers
-Market Research

2) Opinion
-Brand Health Check
-AdWatch/Webwatch
-Ad Insider
-Media Viewpoint
-Creative Corner
-Thought Leader

3) Analysis
-Cover Story
-Feature Article
-Special Report

Please download the latest Singapore and Hong Kong Features Lists from this link.

Marketing magazine also contains Singapore and Hong Kong's biggest recruitment section, Senior Appointments, for advertising and marketing employment vacancies with over 20 pages of the hottest jobs advertised each month. The Senior Appointments section is further supported by Senior Appointments Online, where jobs are updated daily for keen job seekers looking for any roles in marketing, advertising, media and PR across Asia.

Marketing Daily e-newsletter. The monthly print edition of Marketing is supported by Marketing Daily, a daily email news service which is emailed every work day to over 19,000 advertising and marketing professionals in Singapore and 15,000 in Hong Kong. All stories that appear in Marketing magazine are available online in the archives.

To subscribe to:
Marketing Daily Singapore email news service, send a blank email to subscribe(at)news.marketing-interactive.com
Marketing Daily Hong Kong email news service, send a blank email to subscribeMMHK(at)news.marketing-interactive.com

Marketing Events. Marketing produces two main types of events – Lunch Peer Briefings and Roundtables – which are best described as ‘live’ editions of Marketing magazine. Click here to find out more.

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